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Featured Apartment:
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Flatiron Information
The Flatiron District is a small area in the Midtown area of the New York
City borough of Manhattan, and is named after the Flatiron Building. The
Flatiron Building, while not nearly as impressive in height as its neighbors, is
notable for its triangular shape. This design was necessitated by the angle of
the land that is created by the intersection of Fifth Avenue and Broadway.
Flatiron is more or less the "gap" between Midtown and Lower Manhattan. It is
mostly commercial, but is not technically located in the bustling Midtown
commercial zone. It also lacks the residential charm of the neighborhoods to the
south, including Little Italy and East Village.
Prior to being renamed, the same general area had been referred to as the "Photo
District" due to the large number of photographers' studios and associated
businesses located there. Madison Square Park, a small green area with an
old-fashioned shake & burger stand known as the Shake Shack, is located in this
district between Fifth Avenue and Madison Avenue on 23rd Street. Madison Avenue
begins in the Flatiron District at 23rd Street and runs north towards its famous
Midtown section. The "Toy District" is also located in this area. A number of
toy manufacturers have trade showrooms in buildings across from Madison Square
Park, and the headquarters of the Toy Industry Association which puts on the
American International Toy Fair yearly are located here as well. Giving this
area a bit of color are the Museum of Sex and the Gershwin Hotel, both located
on 27th Street. The Gershwin is a tribute to the late pop artist Andy Warhol,
and features some of his art and memorabilia throughout the hotel. There are
also many stores around the area, such as Ann Taylor, Victoria's Secret, Club
Monaco, and Origins.
